We Say:

Our flagship project was launched in March 2010 - the all-new official site and online store for the Los Angeles Lakers. The site features a great Lakers-themed design, a real-time, animated Twitter feed (@Lakers), a multimedia lightbox, RSS feeds for Featured and New products, a streamlined one-page checkout and lots of fabulous Lakers merchandise! Proof of our platform's high-performance capabilities came when the Lakers won the NBA Championship for a record-breaking sixteenth time in June 2010, sending unprecedented levels of traffic to the store. The store comfortably handled the extreme load, allowing fans from around the globe to get their hands on a huge range of unique, championship-winning merchandise.